resources for startups

JILLS SPOTLIGHT: Designer, Jess Parvin & Her Freelance Lifestyle

JILLS SPOTLIGHT: Designer, Jess Parvin & Her Freelance Lifestyle

Jess Parvin fully embraces all the flexibility and fun that carving a freelance career has to offer.  After a successful experience as a museum curator at the Smithsonian, Jess now builds on her love of art and design by continuously educating herself and developing the latest skills to keep her on the cutting edge of graphic design, website development, branding and social media marketing. 

Jess loves music and she loves to travel making a freelance lifestyle a perfect fit for her talents and her passions. Jess is exciting to be part of THE JILLS OF ALL TRADES™ because she recognizes the importance of self-promotion and is eager to put a spotlight on her talent to continue to grow her business and build her connections. 

Here's Jess tells her story of jumping into the freelance lifestyle and the joys she experiences in forging forward in this new workstyle: 

"When I graduated with a degree fine arts & art history from the College of Charleston (in lovely Charleston, SC), I thought I wanted to be a museum curator. So after college I moved to Washington, DC and interned for a year at one of the Smithsonian museums. I loved being surrounded by world-class art but realized that the slow-pace of museum life was not for me! Soon after moving to Wisconsin I went back to school for graphic design and web design. After 3 years working full-time as a designer, photographer and web maintenance guru at a high-end clothing retailer, I decided to strike out on my own as a freelancer. Since then I have taught myself Wordpress, SEO, digital marketing (Facebook advertising and Google Adwords) and more. I love being self-employed mainly because it gives me flexibility to pursue other interests- especially travel. My partner, Josh, is a musician and I have been fortunate to travel extensively with him as he performs around the world (including 6 trips to Europe). Because of him I am actively involved in the independent music world and have worked with dozens of artists on their branding, websites, album art, posters, etc. I also love working with small businesses who are trying to make their footprint on the web. Past clients include musicians, visual artists, non profits, acupuncturists, massage therapists, restaurants, construction companies, online retailers. . . every project is unique!"

Sharing THE JILLS with 1 Million Cups

THE JILLS OF ALL TRADES™ Co-Founders, Megan Boswell and Corinne Neil, jumped in to the 1 Million Cups community last week to share their start-up story and their mission to prepare women to lead the future of work. 

"We're so lucky to be part of such a wonderful and welcoming community of entrepreneurs in Madison", explains Boswell who promoted the importance and the power of women entrepreneurs helping women entrepreneurs as the basis for THE JILLS OF ALL TRADES™. "If you remember nothing else about us, remember this, we're women entrepreneurs helping women entrepreneurs", she said. 

 

I Million Cups is a weekly coffee meet-up at 9:00 am across the nation sponsored by the Kaufman Foundation as a way to to educate, engage, and connect entrepreneurs locally and nationally. I Million Cups Madison organizers, Rachel Neill and Drew Coursin invited THE JILLS OF ALL TRADES™ to present on Wednesday May 10th to a busy entrepreneurial crowd at the Madison Public Library, including The Capital Times reporter, Erik Lorenzsonn, who put THE JILLS face forward in his article, Startup looks to put women 'solo-preneurs' in spotlight.

"We were thrilled to have the opportunity to share our story," says Neil, "and to be able to reach out to the entrepreneurial community to help fuel our momentum and support our JILLS MEMBERS."

Learn more about THE JILLS and watch the full presentation:

STARTUP KEEPS THOSE WHO WORK SOLO FROM BEING SILOED

MADISON MAGAZINE

START-UP CITY FEATURE

BY BRENNAN NARDI

"MADISON STARTUP KEEPS THOSE WHO WORK SOLO FROM BEING SILOED. THE JILLS CONNECTS INDEPENDENT CONTRACTORS". 

I’d like to take this opportunity to thank Megan A.C. Boswell’s teenage daughter, who gave her mom and her mom’s business partner Corinne Neil tips on how to use Twitter. That’s where I stumbled upon THE JILLS OF ALL TRADES, read about the venture and discovered that it is a Madison-area startup.

Naturally, the smart and savvy duo eventually mastered the art of tweeting. I’m grateful for the ease and efficiency of social media in discovering unique, local people and products—and then making those one-on-one connections. I’m from Generation X and old enough to remember life before the digital age, when networking and community building happened via the newspaper and at Junior League. I also recall a time when an amazing concept like THE JILLS, an online platform for independent contractors to connect with companies that need highly skilled, on-demand talent, would have been dreamed up in a larger city, likely on a coast, and even more likely, a product of “the Jacks.”

Thankfully, Boswell found her way to the Midwest through American Girl. She spent 14 years as head of global design and development before launching a brand strategy and design business for two and a half years to allow more time with her kids. Neil enjoys a successful career as a curriculum and content developer. Unlike Boswell’s corporate career, Neil’s solo career offered a flexible schedule and a healthy life-work balance. One of the challenges for Neil was the time, energy and sometimes anxiety associated with landing the next gig, and the one after that. Also, freelance work can be isolating, and Neil began to yearn for a more networked and sustainable lifestyle, while still retaining the variety and autonomy she loves most. So she started talking to Boswell and other friends about what it might look like for all of them to thrive in their careers without sacrificing quality of life. A lightbulb switched on, and THE JILLS was born.

In 2015, THE JILLS focused on customer development and was accepted into the startup accelerator Madworks, where they put their ideas to the test in the company of peers and mentors. Madworks companies receive support through the University of Wisconsin–Madison’s Law and Entrepreneurship Clinic, a resource for fledgling companies without the capital to finance expensive but essential legal counsel.

Megan A.C. Boswell (left)  and Corinne Neil foundedTHE JILLS to connect high-quality talent with great gigs

Megan A.C. Boswell (left)  and Corinne Neil foundedTHE JILLS to connect high-quality talent with great gigs

Each Madworks company receives a $5,000 grant from the Wisconsin Economic Development Corporation after completing the 10-week program. THE JILLS used it to launch a website with plug-in tools—and still have money in the bank. Armed with the tagline “Work Solo-Not Silo,” the company sells monthly ($35) and annual ($365, or a dollar a day) memberships to join THE JILLS community and gain access to an online roster of project-based talent, project opportunities, networking meetups, marketing and promotion and curated tips and trends. THE JILLS distinguishes itself in the marketplace with a broad talent spectrum (from writers and graphic designers to Ph.D.s, lawyers and software developers), no job bidding or transaction fees and direct communication between the Jill and the client. Both members and nonmembers can also earn cash rewards
for referrals. 

What’s also sustainable and scalable, the founders hope, is the community-driven platform on which THE JILLS is built. The plan is to grow THE JILLS around the globe but anchor the membership to geographic hubs that promote team building and relationships. Future growth also includes a suite of administrative tools for members to manage their work more efficiently and effectively. 

“We’re not saving the world,” concedes Boswell. “But we’re saving time through community, collaboration and convenience.”

 I beg to differ. Just imagine all the Jills who could save the world one project—and one less commute—at a time.

Original Madison Magazine link

Legal Ducks in a Row

Remember Law & Order. That long time running prime time TV show where the stories followed crimes from the police department investigations all the way to the judge's gavel. 

For many years, my Thursday nights were punctuated with the signature Law & Order 'doink doink' sound that indicated a scene change. I loved that show. 

It's quite possible some version of the show is still running.  I've long since lost the 'free' time to stay up on prime time TV, and am more prone to TV show binges on Netflix or Amazon Prime Video, so I'm not quite sure. 

But that's not the point, anyway.

The point is, as business owners, of any scale, we all need some Law & Order. 

And no, it might not be as sexy as Chris Noth or Jesse Martin solving complicated NY city crimes, but contracts and agreements and setting up business entities matter a whole lot more. 

In our journey with THE JILLS OF ALL TRADES™, we've been so fortunate to access an amazing network of resources to help set us on our path.  And our Law & Order stemmed for one of these resources - UW Madison's Law & Entrepreneurship Clinic. 

Our assigned attorney, Chris Smithka, and law student, Chuma Offor, gave our business it's foundational structure and they were our first champions. They helped us see our blind spots, they facilitated important discussions, they encouraged us, validated our thinking, and ensured we had the right footing to get up and running. 

And shucks... for that we are forever grateful.